Please fill out the form below to register for Beer Now to be held November 10-14, 2021 in Austin, Texas. Note the name, company/blog name, and URL you provide below will be what shows up on your attendee badge.
The cost of the conference depends on when you register and if you are a blogger/media/influencer willing to write about conference sponsors for a discounted registration ticket.
General Registration Price
- $495 through September 30, 2021
- $520 starting October 1, 2021
Beer bloggers, media, and social media influencers can choose to receive either a $100, $200 or $300 discount off the above prices by agreeing to publish one, two, or three articles or videos about a 2020 sponsor. You choose at the conference which sponsor(s) you wish to write about and we will then send your contact information and links to your posts to those sponsors. If you register and elect this option, you are committed to publishing the posts, stories, or videos. You must be unaffiliated with a business or other organization except a media outlet. If you have questions about your status, please let us know.
We believe this is a win for both attendees and sponsors. Sponsors are guaranteed a certain amount of coverage in general but need to earn it at the conference. Attendees receive a discounted rate and get samples of their work in front of key brands. To receive the discount, you must have an active blog or social media account substantially focused on the beer industry that was not created just for the conference or be a published writer.
If we cancel a conference, you can elect to receive your money back or transfer your registration to the new date. If you cancel your registration, there is no refund but you can transfer your registration with at least 30 days notice with these options:
- Transfer to another Zephyr conference in the same year
- Transfer to the same conference the following year
- Transfer your registration to someone else
We do not have registrations for only part of the conference and you cannot share your registration with someone else.
Safety Procedures With COVID-19
Read our safety procedures here.
The conference will take place at Vista Brewing outside the city of Austin. Our recommended hotel with a BeerNow21 Conference room block is the Home2 Suites | Austin North/Near The Domain, only 1.5 miles from Oskar Blues, our Saturday night dinner location. The hotel offers free breakfast, complimentary WiFi, and free self-parking. Group rates are $151 for a King Suite and $159 for a two Queen Suite. Cancel 48 hours prior to arrival to avoid any penalties. Click here to book within the group block.
Please do not click on the Submit button more than once or use the back button – both of these actions may result in double registration/payment.