Social Media Marketing is NOT
- Free
- Always Effective
- Promotional Tool
How to Execute
- Community Engagement Tool
- Select Your Platforms
- Respond Quickly
- Track Results
- Share the Love: Like, repost, share, and comment
- More is Better
Specific Platforms
- TikTok
- YouTube (next week)
Additional Resources
Check out the video to dive into the different platforms with Sarah.
Our Presenters
Allan Wright is founder and president of Zephyr Conferences. He has been organizing these conferences, determining content, and securing speakers for 13 years. Allan also has 24 years of experience running his own small company and an MBA in Entrepreneurial Management from The Wharton School of the University of Pennsylvania.
Sarah Wohlner is the Marketing Manager for all our conferences. She loves cooking, traveling and all things food in addition to some social media recipe blogging of her own. Growing up in the California Bay Area, she has always been immersed in a variety of food cultures and now is eager to expand her beer and wine knowledge and experiences.
Get Updates
Want these free weekly marketing tips delivered to your inbox? Sign up here.
Successful Marketing Video Series
Week 1: Effective Websites
Week 2: Local Marketing
Week 3: Survey Your Customers
Week 4: Consumer Reviews
Week 5: CRM & Email Marketing